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What does a web designer do?

Web designers have a mind for computers and an instinct for the latest technology trends. They are usually paid to build the online presence of companies all over the world. It is a very fulfilling career for people with the inclination to manage online-related tasks.

The 7 Steps of Web Development

Businesses are now taking a modern approach to keep up with the demands of the customers. Back in the day, entrepreneurs needed to have a physical store to showcase their products and services. Nowadays, websites are starting to take the place of physical stores, as it allows businesses to stay open 24 hours a day and 7 days a week, enabling customers to know the brand, interact with it and purchase from the website whenever they want to. 

How does Google rank websites?

Nowadays, it takes an online presence for businesses to thrive. Although going online is simple, making sure that customers will find you is quite a task to undertake. 

When customers want to find you, they usually go to search engines like Google. While investing in paid search ads gives you immediate search engine exposure, combining paid and organic search engine results are often the better approach in increasing your online visibility. 

Why You Need a Web Designer and Not a DIY Job

As a business owner, you may be enticed by the idea of getting a free website. While it may sound like a great deal at first, you might want to think it over for a while. If your overall goal is to maintain a good reputation and become successful in your line of business, are you willing to hang it in the balance using a free DIY website? 

The hard truth is - you will always get what you pay for. The same truth applies to your website. As you may already know, your website is probably the first, and sometimes the only, platform your potential and existing customers will access when searching for your products and services. 

How can you Stand Out Online  

There are millions of websites on the internet and standing out from the online crowd can be an overwhelming task for web designers. Every now and then, design trends and SEO algorithms evolve and figuring out which trends would actually work can be very confusing. To keep things simple, here are a few tried-and-tested tips that will help you become a prominent segment in your industry.

With COVID-19 changing the way we shop, now more than ever is a time to get your website on point

Web hosting matters. If you want to stand out from your competitors and attract to your target audience, you need to consider a lot of things; web hosting is one of them.

Nowadays, a good hosting package is essential for any business. It will serve as the backbone of your website and help you achieve your business goals. Just like a skyscraper, your website must have a good foundation to rise above any marketing challenges you may encounter.

When was the last time you asked your online customers for feedback?

In the age of social media, customer feedback is taking centre stage. For the benefit of those who are not familiar with customer feedback, it is simply the information gathered from your clients or customers, mostly gathered using google, a website or social media channel. Customer feedback will help you measure your customers’ level of satisfaction.

Nowadays, this data is gathered using a variety of approaches, ranging from comment cards to website surveys. The data is also gathered from a variety of devices too (personal computers, laptops, tablets and smartphones).

The Importance of a Good Hosting Package

The success of any endeavour always starts with a good foundation. When it comes to having a successful website, it all starts with choosing a good hosting package. The quality of your hosting package is determined by a lot of things; reliability, performance and website speed are just some of them. These factors can make or break or break your success. With this in mind, it is critical to find and choose a web hosting provider who can offer a good package and meet whatever demands your website needs. Read on and find out how a good hosting package can affect your website and why it is a great investment for you.

What is Web Development?

Web development is a term which involves the building and maintaining of websites that are accessible through the world wide web. Within the umbrella of web development are numerous programming languages...

SEO Tips

Top SEO tips to get your website seen

If you own a website then it’s likely that you’ve already heard of SEO (search engine optimisation) and you might even be looking into how it benefits you.

Midwinter website design

What your website can say about you

Your website can be the first thing a potential customer sees of your business. Here, we’ll look at how to find out what your website says about you.

responsive website

How to make a responsive website

You want your website to attract many people, and you want them to stick around once they’ve clicked onto your website. One of the main reasons people leave a website is because it loads too slowly and they lose patience, so you’ll want to make sure this doesn’t happen to you! Here are some tips on how you can make a responsive website. 

Website tips

5 Top Tips for your website

When it comes to designing and creating your website, there are many styles and directions you can choose from. You can make it simple, classic and minimalistic or vibrant, modern, playful and eye-catching. 

While the final look and overall feel of your website may display your personal preferences, brand identity or line of work, a few basic things should always be applied to make it effective. 

http headers

What happens when your HTTP headers are hacked….did you even know they could be? Do you even know if your headers are secure?

Do you even know what I mean when I say that? It could even happen if your site displays the ‘s’ as in HTTPS…

Some people will, and some won’t, yet many people don’t realise the issues that this can cause if your headers are hacked.  The worrying thing is, that it can happen to anyone even if you are a person who works within or even owns a technology business. 

web design fundamentals

The fundamentals of web design

The success of your website will depend upon many things but a large extent can be attributed to its design. Although visual design is a great contributing factor to its effectiveness, other factors like website utility and usability are also a large influence on your success. 

Think of your website as a product endorser or spokesperson. It is the very first thing that your customers will notice when they first encounter your business. They say that ‘first impression lasts’ and this is also true with web design. 

You have to live up to the impression and expectations of your customers or else, they won’t hesitate to walk away. It is therefore essential to design your website with adequate understanding and caution.

You may feel like your website needs a refresh, or perhaps you don’t have one yet and you’re looking to create one - whatever your reason, there are some fundamental things you need to know about web design before creating your website.

web design software

What web design software is good for beginners?

There is no doubt that the internet has changed the world. This is even more true when you think of the subsequent developments it has led to, such as social media platforms or video call tech.

 e-commerce site

Is an e-commerce site right for you?

E-commerce, also known as e-business, simply refers to the buying and selling of goods and services via an electronic medium, usually the internet. e-commerce is basically what we know as online shopping, and you may be wondering if an e-commerce site is right for you and your business.

What to consider when hiring a web design agency

What to consider when hiring a web design agency

A quick google of ‘web design agencies near me’ will most likely return a flurry of results, but how do you know which web design agencies in your area are trustworthy and give high-quality results? Here are 4 key questions to ask when looking for the right web design agency for you.   

The Importance of a Responsive Website

The Importance of a Responsive Website

Most people agree that if you are running a business it is important to have a website.

This provides you with an online presence and a place customers and potential customers can come to identify the services or products that you sell.

However, when designing your website, your customer should be at the forefront of your mind.

Why relevant content on your site is important

Why relevant content on your site is important

Recently, web design trends have placed emphasis on making websites more visual and doing away with a lot of content. While this will make for a very attractive website, it could end up hurting your rankings on search engines. Having a site that looks good doesn’t always get you noticed.

Content is hugely relevant, not only for search engines but also for people visiting the site as well. Here we are going to look at a few of the reasons why relevant content on your website is so important.

SSL

What is an SSL Certificate and why does your website need it?

SSL stands for Secure Socket Layer and serves as additional security for your site. If your website has an SSL Certificate, data and any sensitive information that is passing between server and browser are protected and unavailable for interception by the third party.

Simply put, an SSL Certificate is that extra layer of security that secures the transfer of valuable information between two parties and websites which have an SSL Certificate have their addresses starting with https://.